Shopify Apps

Top 17 SMS Marketing Apps for Shopify: Comparison and Reviews


Shopify Apps

Top 17 SMS Marketing Apps for Shopify: Comparison and Reviews


No matter how unique your brand or store setup is, all Shopify sellers face one challenge: getting their products in front of paying customers.

Consumers are tired of traditional digital advertising, and email marketing provides a disappointingly low open rate. These challenges have led to a rise in SMS Marketing, an option that provides near-perfect engagement statistics. 

SMS Marketing exploits the fact that the average person is already conditioned to grab their phone at the slightest vibration. Research shows that we check our phones about 60 times a day, leading to an average open rate of approximately 98%.

Using SMS marketing for your Shopify store isn't that complicated either. There is an abundance of apps available that will help you get started in a few short clicks. The real complication is deciding which app to use, which is why we did the legwork for you. 

We carefully analyzed all of the options, including user reviews and features, to determine the top 17 SMS marketing apps for Shopify just for you!πŸ‘‡

Key features a SMS marketing app should have

  • Subscriber List Builders: A feature that automatically compiles SMS lists for any customer that opts into marketing messaging and removes those who opt-out.
  • Custom Filters: Having a feature that allows you to select which customer group you send marketing to based on a customized list of segments or modifiers.
  • Automated Messages: An option to have messages automatically sent out by schedule or, for example, if a customer leaves the store without checking out the items in their cart.
  • Analytics: Knowing how many customers you are reaching and sales converted will give you a better idea of your ROI and the effectiveness of your marketing.

1. SMS, Whatsapp, Abandoned Cart by Sendmation

⭐ 5.0 (482 reviews)

Maintaining a perfect score with an above-average amount of user reviews, this Sendmation SMS Marketing app for Shopify is a clear front runner in this space.

Users are raving about this app’s sheer convenience, saying you simply β€œset-and-forget” and all the work is done for you.

Subscriber List Builders: βœ”οΈ

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πŸ”₯ Special Feature: Free subscriber transfer from other platforms

Pricing: Free (SMS charges may apply)

πŸ”— Shopify link

2. Blue Receipt Text SMS Marketing by Blue Receipt

⭐ 5.0 (14 reviews)

A truly all-in-one option, Blue Receipt has outdone itself with this splendid app. Users are smitten with the results they have achieved in a short space of time.

Offering more integrations with other Shopify apps than any other SMS Marketing app on the market, turning your store into an automated moneymaker is an achievable goal.

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πŸ”₯ Special Feature: Integrates with other Shopify apps

Pricing: Subscription Only

Plans: $10/m (Starter), $49/m (Pro Store)

πŸ”— Shopify link

3. Tapsend SMS Cart Recovery by Taspsend

⭐ 5.0 (11 reviews) 

Tapsend has come up with a truly unique way of converting and upselling through SMS. With an automated form of addressing your customers’ product-related questions, closing that sale has never been easier.

Users are raving about its ease of use and the returns they are reaping after installing this SMS Marketing app for their Shopify store.

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πŸ”₯ Special Feature: Offers automated Q&A for customers

Pricing: Free (SMS charges may apply) + Paid Plans Available

Plans: $9/m (Growth), $49/m (Scale)

πŸ”— Shopify link

4. TxtCart Plus + SMS Marketing by TxtCart

⭐ 5.0 (15 reviews) 

TxtCart understands that customers want to feel important and are serious about bringing a personalized experience to each of them. In a world of automation, this app has found a way to make marketing feel human.

A powerful yet easy-to-use app that makes adding SMS Marketing to your Shopify store a breeze.

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πŸ”₯ Special Feature: Personalized marketing messages

Pricing: Free (SMS charges may apply) + Paid Plans Available

Plans: $49/m (Growth), $249/m (Pro)

πŸ”— Shopify link

5. YSMS - SMS Marketing by inkOfPixel

⭐ 5.0 (26 reviews) 

A relatively new offering, YSMS is an ever-evolving app. The developers have committed to the constant addition of new features and an expanding list of customization options.

YSMS has one of the most lightweight installations of SMS marketing app for Shopify, making the initial setup quick and hassle-free.

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πŸ”₯ Special Feature: Advanced filters for customer lists

Pricing: Free (SMS charges may apply)

πŸ”— Shopify link

6. Live Recover SMS Cart Recovery by Live Recover

⭐ 5.0 (49 reviews) 

The team at Live Recover is committed to providing a unique marketing experience by offering a live group of marketers to message your customers.

With a host of integrations available and the human touch, you are sure to see excellent results with Live Recover.

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πŸ”₯ Special Feature: Human-powered SMS marketing 

Pricing: Free (SMS charges may apply) + Paid Plans Available

Plans: $49/m (Growth), $99/m (Pro)

πŸ”— Shopify link

7. Postscript SMS Marketing by PostScript

⭐ 4.9 (1412 reviews) 

PostScript is bringing in the heat with its versatile and heavily customizable SMS marketing app. They are so confident in this app they even offer an entire month of use for free.

Thousands of active users have sworn loyalty to this SMS marketing app for their Shopify stores, quoting high ROI and increase in overall sales as just some of the advantages of PostScript.

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πŸ”₯ Special Feature: Offer unlimited SMS credits for one month

Pricing: Free (SMS charges may apply) + Paid Plans Available

Plans: $25/m, $100/m, $500/m

πŸ”— Shopify link

8. Automizely SMS Marketing by Automizely and AfterShip

⭐ 4.7 (42 reviews) 

Automizely is another lightweight option that offers both affordability and the fundamental features you look for in an SMS marketing app for Shopify. 

The app is user-friendly and live support is offered around the clock. Users are delighted with the efficiency and simplicity of the app.

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πŸ”₯ Special Feature: Easiest installation and GDPR setup

Pricing: Free (SMS charges may apply)

πŸ”— Shopify link

9. Tone SMS Marketing and Support by Attentive

⭐ 4.9 (217 reviews) 

Attentive refers to their support team as β€œSuper Humans,” which is no exaggeration when you consider Tone’s users’ feedback.

This app is a powerhouse that is dedicated to cover all of your SMS marketing needs. A unique feature we love is the Smart Send option so that none of your customers get bombarded by messages.

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πŸ”₯ Special Feature: Smart Send feature to avoid spamming customers 

Pricing: Free (SMS charges may apply) + Paid Plans Available

Plans: $29/m (Growth), $99/m (Powerhouse)

πŸ”— Shopify link

10. SMS Bump SMS Marketing by Yotpo

⭐ 4.8 (1828 reviews)

SMS Bump is one of the most installed SMS Marketing apps for Shopify.  A massive user base and Shopify-specific roadmap for its app give YotPo’s offering a solid reputation.

The app integrates with an endless list of other Shopify apps and 3rd party platforms to deliver a powerful but easy-to-use option.

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πŸ”₯ Special Feature: GIPHY and Pexels integrations for personalization

Pricing: Free (SMS charges may apply)

πŸ”— Shopify link

11. Tobi SMS Marketing Automation by TobiBots

⭐ 4.8 (686 reviews)

TobiBots has created an app that users are raving about. Its ability to track customer behavior and predict the time customers are most likely to purchase increases your chances of closing that sale.

Tobi SMS Marketing for Shopify is a great all-rounder with a massive number of users worldwide. An excellent option for anyone looking to increase their sales and recover those abandoned carts.

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πŸ”₯ Special Feature: Pay-as-you-go plan option

Pricing: Free (SMS charges may apply) + Paid Plans Available

Plans: $0.01/m (Pro GO) $29/m (Pro Flex)

πŸ”— Shopify link

12. Cartloop SMS Marketing by Honest Tech

⭐ 4.8 (69 reviews)

Honest Tech prides itself on uncomplicated pricing options and offers an exceptional pay-for results free plan. You even get free credits for integrating certain apps with Cartloop.

This app is giving the competition a run for their money. Comprehensive features and high conversion rates ensure that Cartloop is sure to be seen climbing the ranks shortly.

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πŸ”₯ Special Feature: Option to only pay upon converted sales

Pricing: Free (SMS charges may apply) + Paid Plans Available

Plans: $49/m (Growth), $299/m (Pro)

πŸ”— Shopify link

13. Omnisend Email Marketing and SMS by Omnisend

⭐ 4.7 (3950 reviews)

The most reviewed and installed app on this list, Omnisend, covers both email and SMS marketing with an all-in-one solution. As far as SMS Marketing apps for Shopify go, this app is the heavyweight titleholder.

An extremely robust app with every feature you could need, Omnisend can be intimidating at first glance. A comprehensive; library of on-demand training videos and tutorials will have you set up in no time.

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πŸ”₯ Special Feature: Drag and Drop Email builder

Pricing: Subscription Only

Plans: $16/m (Standard), $59/m (Pro)

πŸ”— Shopify link

14. SMS Marketing and Cart Recovery by Shipway

⭐ 4.7 (306 reviews)

Shipway’s SMS marketing solution is hailed as an affordable yet professional offering by its users. The app integrates seamlessly with other Shopify apps to cover wholesale customers too.

An easy-to-understand user interface and fast installation make this one of the go-to apps for beginners looking to boost their sales and kick off their marketing journey.

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πŸ”₯ Special Feature: Supports SMS in over 220 countries

Pricing: Free (SMS charges may apply)

πŸ”— Shopify link

15. Drip Email and SMS Marketing by Drip

⭐ 4.7 (53 reviews)

As one of the most experienced teams in e-commerce marketing, Drip has created a fantastic app specifically targeted at increasing your sales. Top-of-the-line analytics help customize your customer’s experience based on their behaviors.

With the backing of a team of veterans, it is understandable that Drip’s solution is one of the top SMS marketing apps for Shopify users. Everything about this app screams professionalism.

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πŸ”₯ Special Feature: Multiple Drip Playbooks for e-commerce

Pricing: Subscription Only

Plans: $19/m 

πŸ”— Shopify link

16. Carts Guru Automated Marketing by Carts Guru

⭐ 4.6 (115 reviews)

Carts Guru is famous for offering cart recovery options through multiple channels. This app, however, is far more potent in offering full-stack marketing for your Shopify store.

It is an excellent option for those with international customer bases and a need for in-depth analysis of their sales conversion. Carts Guru is an impeccable app.

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πŸ”₯ Special Feature: A single Carts Guru can be used for multiple stores

Pricing: Free (SMS charges may apply)

πŸ”— Shopify link

17. SMS Marketing Automation by MessageMedia

⭐ 4.6 (10 reviews)

MessageMedia has over two decades of experience in marketing and has been there for the changes in the e-commerce landscape. They have taken all this knowledge and combined it into a superb app.

The insights and advanced analytics offered by this app are changing the way we look at marketing.

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πŸ”₯ Special Feature: Automated URL shortening to cut SMS costs

Pricing: Free (SMS charges may apply)

πŸ”— Shopify link

So which should you use?

If you are looking for apps with a solid reputation, backed by a team with extensive experience, then Omnisend Email Marketing, SMS Bump SMS Marketing, and Postscript SMS Marketing have been there and done that.

SMS, Whatsapp, Abandoned Cart by Sendmation, and  Tobi SMS Marketing Automation have proven their reliability and offer some of the most positive customer feedback in this app space.

Underrated apps like Blue Receipt Text SMS Marketing, Drip Email and SMS Marketing, or Live Recover SMS Cart Recovery show that despite being relatively new, they are giving the veteran apps a run for their money.

Finding the best app for your business can be daunting, but sometimes the only way to know is to give it a try. So go on, take the leap. Any one of these 17 apps will be a fantastic start.