Meet the perfect
WATI alternative

Don’t limit yourself when it comes to business. Do more with a chat marketing platform.

No credit card required! 

WATI vs NovoChat: What’s the difference?

The NovoChat team built our chat marketing platform to support small businesses, solopreneurs, and newcomers in the e-commerce space.

Because messaging platforms are widely used to communicate, we developed our product and features to support businesses that want to use multiple messaging channels to market their business — without putting a strain on their finances.

This is why NovoChat makes a great alternative to WATI — our pricing is extremely affordable, while still giving you all that you need to market your business and get your name out there.

Pay for the features you need



Broadcast Messages
Charged extra
Team Inbox
WhatsApp widget
Facebook Messenger
Free 1,000 conversations/mo

Pay for the features you need

How you can grow your e-commerce business with NovoChat

Work smarter with WhatsApp Automation

Easily build and automate conversations for WhatsApp that engage customers and lead to more conversions.

  • Abandoned cart recovery
  • Order Confirmations
  • Shipping Updates
  • More to come!

Send targeted broadcast messages

Create WhatsApp message campaigns with segmentation filters synced with your Shopify data. Craft and schedule campaigns such as promotions, announcements, and holiday sales.

Collaborate with your team on one shared inbox

Combine all your messaging channels into one unified inbox. Work together with your teammates and easily assign and resolve conversations.

Make customer communication easy with a website widget

Add a multi-channel website widget or WhatsApp chat button so you’ll always be available. No limitation on communication.

Deeper insights to launch smarter chat marketing campaigns

View advanced campaign and automation metrics to analyze the revenue your messages are bringing in and the ROI you’re receiving.

Powerful features to help you drive more sales

Custom CSV.

Keep your bulk messages personalized by uploading a CSV. file with a custom message for each individual contact.

Multiple messaging channels

We connect with WhatsApp, Messenger, Telegram, and LINE — and we're still adding new channels.

Team roles & permissions

Assign different roles to different team members and control access to data in your workspace.

Business hours & auto replies

Set working hours and automated replies so your customers know when you’ll get back to them. Help them manage their expectations better.

Message templates

Avoid reinventing the wheel with every conversation. Simply choose from our templates so you can quickly answer repetitive questions.

Custom tags

Segment and label your contacts with customized tags to view them at a glance.

Use our chat marketing platform without the fuss.

Set up within 5 minutes

It only takes 3 simple steps to start using NovoChat. No complex instructions or confusing codes.

Purchase a WhatsApp number

Don't want to use your personal number for business? Easily purchase a WhatsApp number right from our dashboard!

7 -day free trial

Start using our software with no strings attached. You get a week to explore all our amazing features and upgrade to any of our affordable plans when you’re ready.

I think the biggest benefit of NovoChat is that it increases our experience managers' productivity because they don't have to keep switching between platforms.

Khairul Rusydi,


NovoChat allows me to keep track of conversations  with potential customers — which is extremely important as it increases the chances of bringing in more revenue.

Eugene Ng,


Ready to drive more sales with our chat marketing platform?

7-day free trial • No credit card required

© Novochat