More often than not, businesses integrate chat buttons to help answer customer queries because you can chat with your customers in real-time. This improves a customer’s experience with your brand and hence, improves customer satisfaction.
Now, how would you expect to give consistent and quick responses if only one person has access to the chat plugin? 🤔
Furthermore, your customer service rep might not be the most qualified person to answer a sales question or concerns about software specs. How would they be able to answer those questions then?
Hence, the best WhatsApp chat plugins should allow access to multi-agent support. Get your customer service reps, marketing lead, and even a sales lead on board to easily handle incoming queries.
Remember that a quick and insightful response = a happy customer!