Top 11 Shopify Abandoned Cart Apps: Comparison and Reviews

Abandoned carts are one of the most common challenges faced by e-commerce businesses today. 

Customers abandon their carts for many reasons — high shipping costs, lack of trust badges, or unsatisfactory return policies. They could also have simply forgotten about purchasing the items, or they simply weren’t ready to buy. 

Whatever the reason may be, high cart abandonment rates aren’t an indicator that your e-commerce business is crumbling. It can definitely be reduced by implementing certain strategies and tactics. 

That said, let’s take a look at the top 11 Shopify abandoned cart apps you can use for your store to reduce those numbers!👇

Key features that an abandoned cart recovery app should have

  • Easy to set up: The app should be easy to install and set up.
  • Push notifications: The app should allow you to set up push notifications to remind customers about the items in their cart.
  • Retargeted ads: The abandoned cart app should have the option for dynamic ads to show the products left in the cart after a customer leaves.
  • Exit-intent triggers: Whether it’s a pop-up or notification, the app should have exit-intent triggers that appear when the customer tries to leave the website.

Top 11 abandoned cart apps for Shopify

1. PushOwl Web Push Notifications by PushOwl

⭐ 5.0 (2034 reviews)

PushOwl is one of the most highly-rated apps on this list of Shopify abandoned cart apps. It is a simple to use app that allows you to automate Shopify abandoned cart recovery messages, ‘back in stock’ notifications, and product review notifications. 

Its advanced reporting shows you the click rate and customer interaction analytics to see which notification campaigns are the most effective in recovering abandoned carts. 

Easy to set up: ✔️

Push notifications: ✔️

Retargeted ads: ❌

Exit-intent triggers: ❌

🔥 Special Feature: Custom time intervals for abandoned cart notifications

Pricing: Free + Paid Plans Available

Plans: $19/month (Business), $38/month (Business)

🔗 Shopify link

2. Privy - Pop Ups, Email, & SMS by Privy

⭐ 4.6 (24,725 reviews)

One of the most reviewed apps on this list, and possibly on the Shopify app marketplace, Privy has a suite of conversion, email marketing, and SMS tools to help you reduce abandoned carts.

Easily create customizable and mobile-friendly displays, run automated A/B tests to optimize your conversion rates, and set up campaign triggers based on time on page, scroll percentage, exit intent, and frequency of visits. The app also provides text marketing, so you can send triggered text messages such as abandoned cart reminders and welcome messages.

Easy to set up: ✔️

Push notifications: ✔️

Retargeted ads: ❌

Exit-intent triggers: ✔️

🔥 Special Feature: Text message marketing to send triggered text messages

Pricing: Free + Paid Plans Available

Plans: $15/month (Starter), $45/month (Growth), $70/month (Conversion)

🔗 Shopify link

3. Omnisend Email Marketing & SMS by Omnisend

⭐ 4.7 (4070 reviews)

Omnisend is an email and SMS marketing platform that has a 9.3 G2 ease-of-use rating, making it a highly intuitive and simple to use Shopify app.

The app has pre-built e-commerce automations for abandoned carts recovery through emails and SMSes so you can get up and running within minutes. Omnisend also has a customer segmentation feature that helps you group customers based on their interests and purchases. This helps you send more targeted messaging to each group of customers to better target their needs.

Easy to set up: ✔️

Push notifications: ❌

Retargeted ads: ❌

Exit-intent triggers: ✔️

🔥 Special Feature: Pre-built email marketing automation workflows

Pricing: Free + Paid Plans Available

Plans: $16/month (Standard), $59/month (Pro)

🔗 Shopify link

4. Consistent Cart - Abandon Cart by CartKit

⭐ 4.7 (3586 reviews)

Consistent Cart is the all-in-one multi-channel marketing solution to help you boost conversions. Consistent Cart has a collection of ready-made cart recovery emails that you can use to quickly send to your customers. 

Other than sending abandoned cart emails, you can also use Consistent Cart to craft and deliver perfectly timed SMS messages. 

Easy to set up: ✔️

Push notifications: ❌

Retargeted ads: ❌

Exit-intent triggers: ❌

🔥 Special Feature: Smart Auto-Stop feature to prevent sending emails even after customers have made a purchase

Pricing: Free + Paid Plans Available

Plans: $29/month (Standard), $99/month (Pro), $299/month (Enterprise)

🔗 Shopify link

5. WhatsApp Button & Broadcast by NovoChat

⭐ 0 (0 reviews)

NovoChat is a chat marketing platform built for e-commerce businesses. With this app, you can send targeted WhatsApp messages in bulk, drive more sales with WhatsApp automation, and capture more leads with a WhatsApp chat button.

Use NovoChat to create automated WhatsApp flows for abandoned cart reminders which trigger based on your Shopify data. The app also offers ready-made templates for abandoned cart recovery so you can get the automation up and running in a few minutes.

Easy to set up: ✔️

Push notifications: ❌

Retargeted ads: ❌

Exit-intent triggers: ❌

🔥 Special Feature: Create WhatsApp automation flows

Pricing: Free + Paid Plans Available

Plans: $9/month (750 messages), $25/month (3,000 messages), $75/month (9,000 messages)

🔗 Shopify link

6. Recart: SMS & Messenger by Recart

⭐ 4.8 (5498 reviews)

Recart is a cart abandonment Shopify app designed to help you recover more sales through SMS and Facebook Messenger. 

Easily collect SMS, Messenger, or email subscribers using their mobile-friendly, fully customizable, two-tap popups. Select from their automated Messenger campaigns to urge customers to purchase from you or remind them about their carts. 

Easy to set up: ✔️

Push notifications: ❌

Retargeted ads: ❌

Exit-intent triggers: ❌

🔥 Special Feature: Recover carts with Facebook Messenger

Pricing: Free + Paid Plans Available

Plans: $29/month (Pro), $499/month (Scale)

🔗 Shopify link

7. Rivo Abandoned Cart Recovery by Rivo

⭐ 4.8 (2072 reviews)

Rivo helps you automatically recover abandoned carts with SMS, email, and push notifications. 

With this app, you can send customers browser notifications to encourage them to complete their checkout or remind them about items in their cart. The app can be installed in one click and takes less than 2 minutes to set up.

Easy to set up: ✔️

Push notifications: ✔️

Retargeted ads: ❌

Exit-intent triggers: ❌

🔥 Special Feature: Customizable messages to suit your brand

Pricing: Free + Paid Plans Available

Plans: $15/month (Starter), $49/month (Pro)

🔗 Shopify link

8. SMS Marketing and Cart Recovery by Shipway

⭐ 4.7 (306 reviews)

Shipway’s SMS marketing solution is hailed as an affordable yet professional offering by its users. An easy-to-understand user interface and fast installation makes this one of the go-to apps for beginners looking to boost their sales and kick off their marketing journey.

You can automatically add discounts and enable Cash On Delivery to encourage customers to check out their carts. 

Easy to set up: ✔️

Push notifications: ❌

Retargeted ads: ❌

Exit-intent triggers: ❌

🔥 Special Feature: Supports SMS in over 220 countries

Pricing: Free (SMS charges may apply) 

🔗 Shopify link

9. Abandoned Cart Recovery Email by Care Cart

⭐ 4.7 (849 reviews)

Care Cart is a simple to use abandoned cart recovery app that recovers your lost revenue by tracking all carts, checkouts initiated, and orders by retargeting them through automated emails and web push notifications.

You can set up email popups to ​​request your customers’ email while adding a product into their cart. This makes it easier to gather their emails for retargeting purposes. Easily set up abandoned cart recovery emails and schedule them to send when appropriate. 

Easy to set up: ✔️

Push notifications: ✔️

Retargeted ads: ❌

Exit-intent triggers: ❌

🔥 Special Feature: Email popup to capture emails

Pricing: Free (SMS charges may apply) 

🔗 Shopify link

10. Carti Abandoned Cart Recovery by StilyoApps

⭐ 4.8 (78 reviews)

Carti allows you to create an abandoned checkout recovery flow via email to reduce cart abandonment and increase revenue. Use push, SMS, emails, and popups to grow your distribution lists and reach more customers. 

The app integrates with several other apps such as Twilio, SendGrid, and Messenger. 

Easy to set up: ✔️

Push notifications: ✔️

Retargeted ads: ❌

Exit-intent triggers: ❌

🔥 Special Feature: Manages cart recovery across 4 retargeting channels

Pricing: Free + Paid Plans Available

Plans: $4.99/month (Up to $200), $9.99/month (Up to $500), $19.99/month (Up to $1000)

🔗 Shopify link

11. Email Marketing by CM Commerce by Campaign Monitor

⭐ 4.6 (1081 reviews)

Campaign Monitor is another email marketing tool that helps you recover sales. The app instantly syncs all of your customer and order data to build up-to-date customer profiles and list segments for more targeted cart recovery campaigns. 

The app is easy to use and no coding knowledge is required. 

Easy to set up: ✔️

Push notifications: ❌

Retargeted ads: ❌

Exit-intent triggers: ❌

🔥 Special Feature: Ready-made email templates

Pricing: Free 

🔗 Shopify link

So which should you use?

And that’s our list of abandoned cart recovery apps for Shopify!

If you’re looking for reliable trust badge apps used by thousands, PushOwl Web Push Notifications by PushOwl, Privy – Pop Ups, Email, & SMS by Privy, and Omnisend Email Marketing & SMS by Omnisend are good apps to start with. They are backed by several loyal users who swear by the app’s capabilities. 

If you’re looking to focus on abandoned cart recovery through text messaging,  WhatsApp Button & Broadcast by NovoChat and SMS Marketing and Cart Recovery by Shipway are powerful apps to reach your customers. These 2 apps are also extremely affordable while still giving you all the features you need to recover lost sales. 

Abandoned cart recovery is a tricky problem to overcome. While it is a challenge to completely eliminate it, using any one of these apps sets you in the right direction to reduce cart abandonment rates and recover lost sales!

Ready to drive more sales with our chat marketing platform?

7-day free trial • No credit card required

© Novochat

FEATURES